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Transparent by design
Pricing that's honest, like our meat
Transparent pricing for every side of the marketplace — shoppers, drivers, and shops. Best pay in NYC delivery, with benefits the big apps never offer.
For Shoppers
Save on delivery, earn points faster, skip the ads.
Free
$0/forever
Order whenever you like.
FreshCut+ Basic
Popular
$9.99/month
For weekly shoppers.
For Delivery Drivers
Best delivery pay in NYC. Every tier is free — better pay is earned through quality, not purchased. Tips are always 100% yours.
Standard Driver
$0/forever
Every active driver, from day one.
FreshCut Pro Driver
Popular
$0/mo · earned
Auto-unlocks at 4.7★ · 95% cold-chain · 100+ deliveries.
FreshCut Elite Driver
$0/mo · top 10%
Auto-unlocks at 4.8★ · 500+ deliveries · zero cancels (30d).
Typical Standard driver earns ~$24/hr (base + tips, ~2 deliveries/hr). Elite drivers earn ~$30/hr plus health & equipment benefits — vs. the NYC delivery-app average of $19–23/hr.
How we fund it: FreshCut takes less so drivers take more
Before
21.8%
FreshCut kept of the platform fee on a typical $40 order (~$2.75/order net to FreshCut).
After
15.0%
FreshCut now keeps ~$1.90/order. Drivers get an extra $0.85/order on average.
Difference
−6.8 pp
FreshCut gives up 6.8 percentage points of per-order take — a 31% cut to its own margin — so drivers earn more.
Math on a $40 order: $9.20 platform fee (23% DCWP cap). Driver base pay rises from ~$4.28 → ~$5.10 weighted avg (Standard 12% + $4.75 floor; Pro 13% + $5.25; Elite 14% + $5.75). FreshCut net margin drops from $2.75 → $1.93. Customer pays the same. Store payout unchanged at 77%. Store/transaction/service fees already live at DCWP caps — the redirect comes entirely from FreshCut's own share.
FreshCut vs. NYC competitors
Side-by-side comparison on a typical $40 order. All numbers reflect publicly reported NYC averages (2025).
| Metric | FreshCut | DoorDash | UberEats | Grubhub |
|---|---|---|---|---|
| Base pay model | 12–14% of subtotal | $2–$5 flat + distance | $1–$3 + trip supplement | $3–$5 + $0.50/mi |
| Minimum floor / delivery | $4.75 – $5.75 | $2.00 | $1.50 | $3.00 |
| Base pay on $40 order | $4.80 – $5.75 | ~$3.50 | ~$2.80 | ~$4.00 |
| Tips kept by driver | 100% | 100% | 100% | 100% |
| Avg tip on $40 order | ~$7.20 (18%) | ~$5.00 (12%) | ~$4.80 (12%) | ~$5.60 (14%) |
| NYC hourly guarantee | $22.13/hr (DCWP) | $19.96/hr | $19.96/hr | $19.96/hr |
| Effective hourly (base + tips) | $24 – $30/hr | ~$19 – $22/hr | ~$17 – $21/hr | ~$19 – $23/hr |
| Peak-hour bonus | +$1/delivery (Pro+) | +$1–$3 peak pay | Surge multiplier | Mission bonuses |
| Bad-weather bonus | +$2/delivery (Elite) | Occasional | Surge only | None |
| Tier advancement cost | $0 — earned via quality | Top Dasher criteria | Uber Pro (trips) | Premier/Pro tiers |
For Shops
Sell on FreshCut. Bundled ad credit makes premium tiers pay for themselves.
Free
$0/month
Get listed and sell on FreshCut.
Store Pro
Popular
$49/month
Best for growing shops. 14-day free trial.
Advertising Products
Grow your store with FreshCut's first-party ad network. Reach NYC meat buyers at the moment they're ready to purchase.
Pay per click
CPC Campaigns
Only pay when shoppers click through to your store. Set your own bid amount.
$0.15–$2.00
per click (you set the bid)
- Slots: Search, Category, Sidebar
- Daily budget cap (you control spend)
- Real-time click & fraud protection
Flat rate
Sponsored Listings
Fixed daily rate for guaranteed placement. Great for brand awareness.
$5–$100
per day (flat rate)
- Homepage Hero carousel
- Unlimited impressions for the day
- 10 premium creative templates
High intent
Checkout Ads
Appear during the checkout flow — highest conversion slot.
$1.50–$5.00
per click (premium placement)
- Shown between cart & payment
- 3-5× higher conversion vs. search
- Auto-dismisses after 5 seconds
Email
Email Digest Ads
Sponsored placement in FreshCut's weekly newsletter to 50K+ subscribers.
$25–$75
per email send (CPM model)
- Borough-targeted delivery
- Click-tracked CTAs
- Opt-in audience (high engagement)
Quick-Launch Campaign Presets
Not sure where to start? Pick a preset and launch in 2 clicks from your dashboard.
Starter
$5/day × 7 days
Test the waters. ~70 clicks.
Growth
$20/day × 14 days
Serious push. ~560 clicks.
Pro Boost
$100/day × 30 days
Dominate your category. ~6,000 clicks.
Hero
$50/day × 7 days
Homepage carousel. Maximum visibility.
Audience Targeting (included in all ad products)
Reach the right customers with 16 behavioral segments — built from first-party signals, not third-party cookies.
New UsersActive ShoppersLapsed ShoppersHigh-ValueHalal PreferenceKosher PreferenceCart AbandonersWeekend ShoppersManhattanBrooklynQueensBronxFreshCut+ MembersMeat Box Subscribers
Extra Products
Additional ways to earn, save, and engage beyond orders.
Transparent fee disclosure
- • 23% marketplace fee per order — the maximum allowed under NYC DCWP §20-563.3 (Local Law 88-90 of 2021).
- • 100% of customer tips flow directly to the delivery worker. The platform takes no cut.
- • Driver minimum pay: $22.13/hr guaranteed (NYC DCWP §20-1810.10), independent of tips. Standard drivers earn 12% + $4.75 floor per delivery; Pro 13% + $5.25; Elite 14% + $5.75. All earn 100% of tips.
- • Ad and subscription revenue is billed as a separate B2B service and is NOT counted toward the per-order cap.